The head coach of the Indianapolis Colts is going to be at this week’s Super Bowl….not to watch the game, but to combat human trafficking.
A year after he became head coach of the Indianapolis Colts, Frank Reich and his wife, Linda, formed kNot Today, a nonprofit that works to prevent child sexual abuse and exploitation. Their foundation is among five organizations working together at the Super Bowl to combat sex trafficking, which is often heightened around major events.
Reich said on the AP Pro Football Podcast, “This is one of the most horrific crimes. Children who are actually looking to adults to protect them and nurture them and help them to grow up to live mature, holistic lives are the actual ones who adults are using – that trust the children are placing in them and then exploiting them and abusing them for their own good. It doesn’t get any worse than that.”
Former Dodgers general manager Kevin Malone formed The Alliance Against Human Trafficking and Exploitation, consisting of kNOT Today and four other groups. Their goal is to disrupt the illicit operations and assist victims.
Reich has had many stops around the NFL. He played for the Bills, Panthers, Jets and Lions and served as an assistant coach for the Colts, Cardinals, Chargers and Eagles. Along the way, the Reich discovered child trafficking is prevalent across the country.
He is also the former president of the Charlotte campus of Reformed Theological Seminary and is outspoken about his faith in Jesus Christ.